Challenge
YellowLabs needed new branding for the simultaneous launch of their company and their web-based accounting software AccountingSuite.
My Role
Brand Designer
Solution
I worked directly with the business/marketing developer to create the logo and branding that worked across both their company brand and their product offerings.
They liked the yellow dog silhouette, but wanted the software wordmark nested inside, becoming the final logo.
I also developed the visual design of their web template, including creating custom icons to highlight their business segments.
